Charlie Robinson

I started CRP Marketing in 2018 after years of watching small business owners get burned by agencies that cared more about reporting impressions than producing customers. Today we run paid media for local service businesses and ecommerce brands across Northern California, and I'm still on every account personally.

What I Actually Do

I personally manage every account at CRP Marketing. I'm the one auditing your Google Ads at 11pm, the one A/B testing your Meta creative on Saturdays, and the one on the strategy call when you have questions. I'm not handing your account off to a junior — that's how agencies break trust, and it's why I built CRP differently.

Credentials
 

• Google Partner — certified in Search, Display, Shopping, and Video advertising

• Meta Business Partner — certified in Facebook and Instagram advertising

• 8+ years running paid media accounts for local service and ecommerce businesses

• Based in Chico, CA — serving clients across Northern California and remotely

What I Believe About Paid Media

Most agencies optimize for impressions and clicks. I optimize for booked jobs, sales, and revenue. The numbers I care about are the ones that show up in your bank account, not the ones that look good in a slide deck.

Specialties
 

• Google Ads (Search, Performance Max, Shopping, Display)

• Meta Ads (Facebook, Instagram, Advantage+ campaigns, CAPI setup)

• Local Service Ads (LSAs) for home services

• Conversion tracking and attribution setup

• Paid media strategy for sub-$50K/month budgets
   

Connect
 

• LinkedIn

• charlie@crpmarketing.com

• (530) 513-4453

• 252 Lockheed Avenue, Chico, CA 95973
   

Want to talk?

Get in touch with CRP Marketing →