With a well-established reputation in the industry and unmatched technology, Voorwood wanted to focus on optimizing their site and individual listings in three different machinery categories: woodworking, tooling, and converting. This was tricky due to high competition in each category.
organic traffic increased by 280% for their woodworking machinery, and by 259% for their tooling category.
403% Increase In Organic Web Traffic
347% Increase In Leads
26.4 Average Increase In Page Ranking
Amy Waltz, Amy Waltz Designs
First, we performed a site audit to determine areas of improvement. We quickly found opportunities for growth and started optimizing existing content, creating new content, and building organic backlinks. Over a six month period to optimize each of their product categories, listings, backlinks, and more.